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Week 3: Trying Things Out

July 20, 2026•1 min read

Coach’s Corner

Ideas become innovation through action. This week focuses on experimentation.

Small tests reduce risk and increase learning. Progress often comes from iteration rather than breakthrough. When experimentation becomes normal, fear of failure decreases and momentum increases. It could be a type of email to prospects, an approach to help improve a conversation, or something else.

TIDAL Tip of the Week

Design a contained experiment:

Define the scope of what you are testing
Set a short timeframe for the experiment
Identify how you will measure your learning from the experiment

Capture insight, not just outcomes.

Coming Up Next

“What We Keep”

Paul McCoy

Paul McCoy helps successful yet overwhelmed business owners get their day-to-day tasks under control. He coaches them to create a plan for their people, processes, and perspective, leading to more profit and less stress. Basically, it’s about doubling their revenue while doing less of the grind!

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